PepsiCo –Cold Soup
PepsiCo
Via Boulder Creative Studios
2017
Concept, script and story for a low-budget explainer ahead of PepsiCo's annual internal innovation competition.
Working to a tight budget and timeline, I stitched together a playful explainer from public domain footage, with last year's winner as the hero.
It worked a treat and PepsiCo came back for more the following year.