hello, i’m dan (also a dani) [hi, this is me] -- a freelance writer and concept creative / cd from huddersfield, uk.

i work across all things film, editorial, branding, campaigns, ux and experience design, from my studio in south london. always with an eye on story. that’s my jam.

i love to-- and regularly do-- pair up with super talented visual artists, designers, animators, and directors to bring fun high impact work together across channels and formats. guiding narrative and strategy, building worlds, and writing words.

over the past 7+ years, i’ve headed up a multi-geo editorial network for today at apple-- apple’s global creative arts and speaker series [this, if you don’t know]-- shaping local arts, music, culture and education programming as it’s grown across the uk, europe, and asia. a lot fun stuff happening, a little glimpse here.

i also regularly lead global creative work for apple retail, branding new initiatives, like this, designing irl learning experiences, like this, shaping in-app content, like this, and developing youtube series, like this-- all focused on creative learning, and involving an unseemly amount of pitch decks, playbooks, storyboards, and prototypes. also my jam.

i’ve worked with a bunch of other brands too.

like beats, it’s nice that, marvel/disney, movember, samsung, expedia, dogs trust, pepsico, picnic, the dots, tiger beer, clearscore, the fca, fever-tree, as well as other Apple teams.

plus time at agencies savvy, reading room, and boulder.

i’ve also written for the independent on tech, travel and education, supported local non-profits irmo and people’s palace projects on messaging strategy, and had a 5-star fringe play.

you can check out some of my brand work here.

for enquiries, email is best.

you can also find me on linkedin, instagram, or yunojuno.

always happy to chat through a brief on a call, or meet in london.

[get in touch]

apple music events